Wednesday, February 27, 2013

English Journal: 1/9/13

'80s Commercials Vol. 9

Mitsubishi Electronics:
-Appeals: pathos, ethos, logos
-Target audience: people with disposable income

Oldsmobile Cutlass Ciera
-Appeals: ethos, pathos, logos
-Target audience: younger people or people who watched Frankie Avalogn.

Apple IIGS
-Appeals: pathos, logos, ethos
-Target audience: parents

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